Established by Francis E. Lester in the 1930's, this fourth generation mail-order business specializes in rare heirloom, antique and other rose plants. Its garden offers 230 rose varieties. Open daily 9 a.m. to 4 p.m.
803 Brown's Valley Rd. Watsonville.
831-728-1901, www.rosesofyesterday.com
Several historic landmarks and buildings, including the Mission San Juan Bautista, founded in 1797. California State Historic Park offers a glimpse into early settlement and ranching days along the El Camino Real.
33 miles Southeast from Santa Cruz
SJB Chamber of Commerce
831-623-2454, www.sjbchamber.com
An amusement park with 35 thrilling rides including the high-flying 125-foot Double Shot Tower and it's classic Giant Dipper roller coaster. There are games, restaurants, miniature golf and arcade. The Boardwalk is open daily Memorial Day to Labor Day, and weekends and holidays in the fall & spring. The Casino Arcade is open daily, except Dec. 25, 11 a.m.- evening. Neptune's Kingdom is open daily, except Dec. 25, 11 a.m.- evening.
400 Beach St., Santa Cruz.
831-423-5590, www.beachboardwalk.com
Events are held at various venues, which range from art exhibits and quilt shows to craft and trade fairs, concerts and reunions. A current event schedule can be found on its website.
Highway 152, Watsonville
831-724-5671, www.santacruzcountyfair.com
There are several buildings, including the Neary-Rodriguez Adobe, built in 1791, it is the last surviving of the mission-period structures. There is a visitor center, museum, picnic grounds and other services. Open Thurs.-Sun., 10 a.m.-4p.m. Guided tours: Sun., 1 p.m.
144 School St., Santa Cruz
831-425-5849, www.santacruzstateparks.org
The museum's history wing displays a timeline of the region's settlements, business, and cultural influences. There are docent tours of the museum and area historic sites. The museum's art wing features ever changing contemporary art. Open Tue.-Sun., 11 a.m.-5 p.m. The Museum Store is located in the historic Front Street octagon building. Open Tue.-Sat., 11 a.m.-6 p.m. and Sun., noon-5 p.m.
705 Front Street, Santa Cruz
831-429-1964 (Museum), 831-454-9986 (Store), www.santacruzmah.org
There are several restaurants, fish markets, shops, boat rentals, and other recreation activities. Other attractions include Monterey Bay National Marine Sanctuary exhibits, aquarium displays, views of the coast, and surf action at Steamer Lane. See the sea lions resting on the pier pilings.
Beach St., Santa Cruz.
831-420-5270, www.santacruzwharf.com
Many sport fishing, whale watching, sightseeing, and other pleasure boating businesses are located here. There are boat and kayak launch ramps, boat equipment and supply services, as well as rentals, restaurants, a two-mile nature trail and guided harbor walks. It also features public beaches and free water taxi service on weekends & holidays. May-Sept. 11 a.m.- 6 p.m.
135 5th Ave., Santa Cruz
831-475-6161, www.santacruzharbor.org
Visit the University of California Santa Cruz's working marine laboratory. The Center features a family friendly exhibit hall, aquarium, touch tanks, and the world's largest whale skeleton. Guided tours at 1, 2, and 3 p.m. Visit the marine mammal research overlook and other points of interest. The Seymour Center and its Ocean Discovery Shop are open Tue.-Sat., 10 a.m.- 5 p.m., and Sun., noon-5p.m. Call for holiday
schedule.
End of Delaware Ave., Santa Cruz.
831-459-3800, seymourcenter.ucsc.edu
A retail nursery specializing in Mediterranean plants from around the world, as well as water conserving gardens and landscapes. Its two acre demonstration garden features mature plants and an 80-foot-long rose arbor. The gardens and gift shop are open daily 9 a.m.-5:30 p.m.
2660 E. Lake Ave., Watsonville
831-763-0939, www.sierraazul.com
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